6 years of experience in IT. 3 years experience in business.
Versatile skills and involvement in various projects sometimes get in the way of my own identification with a certain profession, however, over the years I have learned to define myself as a t-shaped design specialist with a business vision. One way or another, for all the time of my conscious life and professional activities, my world has been connected with digital, entrepreneurship and design.
Tsanava George - entrepreneur and designer
UX/UI marketplaceMarketplace design
User Research RocketUser Research food delivery
UX/UI Spora GTGamified landing
Mobile appMedicine application
AggregatorWarm floor aggregator
UX MedCardFuture Health Design 2020
NFT MintLanding for NFT
CRM for doctorsMedical inform system
Redesign UXImprovement of UX/UI
PLONQ landingsSites for e-Sigs
Key aspects of activity
In the field of UX design, I design and test interfaces for mobile applications and desktop projects. My qualifications include:
- Development of mobile application interfaces - Development of interfaces for desktop services - Researchs - Testing and analytics of interfaces - Development systems design - CustDev, CJM, JTBD - Drawing up User Flow, Screen Flow, Mind Map
UX/UI: systems design, interface development and research
In the field of art direction, I am responsible for defining style, competitive and need analysis, and team communication.
- A selection of references for the analysis of market fundamentals and participants - Determining the overall proximity based on the characteristics of the target audience - Creation of a design to be used with the assigned task - Direct participation in the process of applying the components that define the style - Team management - Prevention of distortion of the key idea of the project - Deadline control - Presentation and defense of the project
Art direction: branding, create concepts and team management
These frameworks are not an important aspect of my work, but they are closely related to what I actively studied or with what I once started and practice to this day.
- Entrepreneurship and business - setting up targeted and contextual advertising - Slice of advertising analytics - Traffic arbitrage - Branding - Package design - Development of sites with partial use of external code using constructors - Installation of end-to-end analytics - Recording training courses
Other Skills: Entrepreneurship, Courses, Marketing
In case anyone is interested, since childhood I have been fond of chess and football. Currently I'm writing beats in Fl Studio. Also a fan of watching high-quality cinema with treasures of surrealism and art house (despite the fact that in recent years there is enough of this in life) or reading professional literature. I adhere to a healthy lifestyle.
More than 6 years of relevant experience in design and IT.
2017- present Freelance UX/UI and Graphic Design
Development of corporate identity for companies, work on branding and marketing of organizations, development and research of interfaces
2018 - 2019: Advertising agency MVP designer
Recognized as the most effective designer after six months of work as a specialist. Gained experience in a full cycle advertising agency, marketing, print design and prepress layouts.
2019: Lead Designer at Greenline
Developed the corporate identity of the company, together with the marketing department developed the design and USP for the product line of nuts 7 NUTS supplied to the federal chain of stores "Red & White"
2019 - 2020: Expert designer at Auchan
2019-2020 year. Became the first expert designer (in RU Auchan) in the world famous retail Auchan. Conducted competitor analysis, coordinated concepts with contractors and management, developed packaging design for various segments.
2019 - 2022 Co-founder and development director of the cleaning company CleaRain
Development of a website that sells and is promoted in search engines, collection of analytics, art direction, setting up all the advertising activities of the company and promotion on the market
2020 - 2022 UX/UI designer at RuMed
Development of the design of the system and all screens of a mobile application in the medical field. Interface testing and analysis of the audience and competitors. Interaction with the development team.
2021 - 2022 Nefrosovet
Control of SEO promotion of the company's website, optimization of advertising budgets and campaigns, research and testing. End-to-end analytics optimization.
2022 - present Responsible for UX Spora GT
Development and implementation of advertising campaigns for a sports car rental company on the track. Installation of analytics systems. End-to-end analytics optimization and UX.